Project focus
- Position TI as thought leaders in population healthcare by showcasing a core product suite of technology solutions
- Develop a UX and content flow that satisfies for three major audience groups—Business, Clinical, Technical
- Help users paint a bigger picture by providing a user experience focused on drawing together product information, audience needs, and thought leadership content
- Use “Freedom of healthcare restraints” and TI as a technology company as inspiration for the UI and site interactivity
- Provide UX direction and art direction for junior design team members